Leslie Jenkins

Leslie Jenkins is a seasoned marketing professional with extensive experience in member lifecycle marketing, customer experience design, and digital media planning. Currently serving as a Senior Member Lifecycle Marketing Manager at BetterUp since May 2022, Leslie is responsible for optimizing end-to-end lifecycles across key products to enhance adoption and engagement. Previous roles include Member Marketing Manager at BetterUp and Lyra Health, where efforts focused on driving activation and sustained engagement through strategic marketing campaigns. Leslie has also contributed to customer experience initiatives at Ei and complex media planning at Complex Networks and Dentsu Aegis Network. With a Bachelor's degree in Communications and Asian Studies from the University of Michigan, Leslie combines creative and analytical skills to develop effective marketing strategies and optimize customer journeys.