Lesly Ayers

Director, Member Growth Marketing at BetterUp

Lesly Ayers serves as the Director of Member Growth Marketing at BetterUp since May 2021, overseeing B2B2C marketing strategies across four products and leading a team responsible for scaling member growth initiatives. Previously, Ayers held roles at BetterUp as Senior Manager of Member Growth Marketing and Senior Manager of Growth Marketing for BetterUp Care™, driving significant revenue growth and team expansion. Ayers has also contributed to Omada Health as a Senior Manager of Growth Marketing, developing strategies across multiple products following acquisitions. Earlier experience includes roles at UC Santa Barbara, focusing on marketing analytics and project management. Ayers holds a Bachelor of Science degree in Biochemistry-Molecular Biology from UC Santa Barbara.

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