Bianco + Ye is a Shanghai-based creative studio founded by Simone Bianconcini and Xu Yerong.
We help brands express their identity through design that connects meaning, beauty, and purpose.
Our work includes campaigns, branding, packaging, and bespoke gifts — all shaped by cultural understanding and precise execution.
Every project starts from listening, observing, and translating ideas and values into tangible form.
For us, design is a language of communication, not decoration.
Clarity, curiosity, and care guide the way we think and the way we work.

Bianco+Ye 是一家融合文化洞察与设计精准的创意工作室。
由 Simone Bianconcini 和胥晔蓉在上海创立，凭借在国际奢侈品行业数十年的深厚经验，我们与品牌合作，从视觉、情感到材质层面，传达有意义的内容。

我们相信，设计不是装饰，而是一种语言。
每一个项目，都是对符号、材质、仪式和价值的深入探索。
从品牌广告、定制赠礼、品牌建设与视觉识别，到包装与印刷物料，我们致力于打造清晰的框架，让美感变得可读，策略变得可见。

每一次合作，我们都带着清晰的视角、国际化的眼光，以及对过程与成果同等重视的用心。

Bianco+Ye

Penny Hsu

This department drives the strategic vision and direction of the organization.

Bianco+Ye

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Teams

Leadership

Offices