Christian Dinter is an experienced Country Manager with a strong background in P&L ownership and commercial leadership across various sectors. Currently serving as Country Manager for Germany at BIBS since 2023, Christian is responsible for the management of the B2B and retail business, focusing on distribution development. Prior to this role, Christian held the position of Country Manager for Germany and Austria at HG International b.v. from 2020 to 2022, where responsibilities included leading a sales team and managing key account relationships. Further experience includes leading field sales as Head of Field Sales at Leifheit AG and driving trade marketing strategy at Reckitt. Christian holds a Master of Science in Management and dual Bachelor degrees in Marketing.
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