BIC
Hasan G. currently serves as Revenue Growth Manager & Category Manager for DACH at BIC since December 2021, driving transformation initiatives that optimize pricing and trade spend to achieve significant GP and EBIT growth. Prior to this role, Hasan held various positions at Kantar, including eCommerce Analytics Manager and Digital Commerce Consultant, where analysis of consumer data led to actionable insights for marketing and product development. Earlier experience includes an internship at Continental focusing on digital marketing performance and a role at Merck Group that involved market analysis for a product launch. Hasan holds a Master's degree in Economic Behavior & Governance from the University of Kassel and a Bachelor's degree in Finance from Azerbaijan State University of Economics.
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BIC
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A world leader in stationery, lighters and shavers, BIC brings simplicity and joy to everyday life. For more than 75 years, the Company has honored the tradition of providing high-quality, affordable, essential products to consumers everywhere. Through this unwavering dedication, BIC has become one of the most recognized brands and is a trademark registered worldwide.