Megan P. is an experienced professional in consumer insights and brand strategy, currently serving as the Consumer Insights Pillar Manager for Human Expression at BIC since May 2020. In this role, Megan develops and executes research learning plans to uncover white space opportunities linked to consumer macro trends, influencing innovation strategies. Recognized with the Global Insights & Innovation Consumer Insights Award, Megan excels in leveraging advanced analytics to derive actionable consumer insights. Prior to BIC, Megan held multiple senior management positions at Subway from 2010 to 2020, including directing global research initiatives and brand transformation efforts. Megan holds a Master of Science in Research, Statistics and Measurement and a Bachelor of Science in Business Administration with a focus on Marketing, both from Southern Connecticut State University.
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