Mike Hayes

Mike Hayes has extensive experience in the video games and technology sectors, holding various leadership positions since 1989. Currently, Mike serves as a Non Executive Director and Advisor for multiple companies in the industry, including Bidstack Group PLC and Genba Digital, where significant accomplishments include successfully completing a merger and acquisition. Previously, Mike held key roles such as Investment Director at Mercia Technologies PLC, Chairman at Aframe Ltd, and Executive Chairman at Serious Games International. Mike's notable tenure as CEO in Europe and America for SEGA involved transforming the company into a multi-platform software content provider, significantly increasing revenues. With a robust background in sales and marketing from positions at Codemasters and Nintendo UK, Mike Hayes is recognized for driving growth and innovation within the industry. Educationally, Mike holds a BA Hons in Geography from the University of Leicester.