Brooks Roach is an experienced marketing professional in the music industry, currently serving as the SVP of Marketing at Big Loud Rock since January 2025. Prior to this role, Brooks was an Artist Manager at Friends at Work and the Head of Marketing at Giant Music, where significant contributions included establishing brand identity and negotiating key distribution deals. Brooks held the position of Head of Marketing & Brand Partnerships at COLDPLAY, managing a large recording budget and overseeing production for the Music of The Spheres album. As VP of Marketing at Atlantic Records, responsibilities included creating marketing plans for a prominent artist roster and leading tours and promotional activities as Manager of Touring & Artist Development for various well-known musicians. Early career experience includes roles as a Junior Booking Agent and Director of Live Events at UC San Diego, following a Bachelor's degree in Communication and Media Studies from UC San Diego.
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