Amanda Han is a Data Analytics and Insights Manager currently leading pricing functions at BIG W, where they influence pricing strategy and drive continuous improvement in business performance. Previously, they served as a Senior Pricing Analyst and Commercial Business Analyst at Endeavour Group, delivering significant commercial outcomes through data analysis and supplier negotiations. Amanda also gained experience as a Tax Analyst and Commercial Business Analyst at Woolworths Group and Woolworths Limited. They hold a Master of Commerce from the University of Sydney and a Bachelor of Commerce from UNSW Australia.
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