Tim Hoffman is an experienced Area Representative for BIGGBY COFFEE, overseeing multiple locations in West Michigan since 2020. With a history in the food and beverages industry, they have developed skills in retail, sales, leadership, and marketing. As a multi-unit franchisee, Tim has opened and developed over 30 coffee locations, contributing to the growth of a company known for its people-driven culture. Additionally, they served as President of the BIGGBY COFFEE Franchisee Association from 2010 to 2016 and continue to manage advertising for over 70 stores through the West Michigan Advertising Group. Tim’s education consists of a self-directed journey and lessons from life experiences.
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