Franchesca Guim

Franchesca Guim is a versatile media professional with extensive experience in journalism, content creation, and social media strategy. Currently serving as a contributing writer for Billboard Español and a social media and digital content strategist for Yucalab, Franchesca combines a passion for music and entertainment with a keen understanding of digital engagement. Notable past roles include Digital and Social Media Content Producer at NBCUniversal Hispanic Group, where Franchesca developed social media strategies for Telemundo's brands, and Editor in Chief for Telemundo Lifestyle. As a podcaster and host of "En Otro Contexto," Franchesca engages with diverse artists and experts in thoughtful discussions, while previous work in television production further highlights a well-rounded skill set. Franchesca holds a degree in Advertising and Communications from Universidad Iberoamericana and a Master's in Design and Management of Audiovisual Production from Universitat Autònoma de Barcelona.