Laurent Roumieu

Director Of SEM & Data Analysis at Billets.ca

Laurent Roumieu has extensive experience in search engine marketing and data analysis. Laurent is currently the Director of SEM & Data Analysis at Billets.ca. Prior to this, they worked at various companies, including La Vie En Rose, where they held the roles of Senior SEM Specialist - Digital Acquisition and SEM Specialist - Digital Acquisition. Laurent also worked at We Are as a Search Engine Marketing Specialist, at Adviso as a Digital Strategist & Team Lead, and at 360i as an SEM Analyst. Earlier in their career, they worked at DAC Group as a Search Engine Marketing Specialist and at Publicis as a Search Engine Marketing Specialist, overseeing the execution and performance of paid search campaigns for top companies. Laurent also has experience as an Administrative Assistant and Sales and Marketing Specialist.

Laurent Roumieu holds a Bachelor of Business Studies degree in Marketing et Strategie from Munster Technological University. They also obtained a Diplôme supérieur de commerce et de gestion in Gestion, Marketing, Strategie, Communication from KEDGE Business School. In addition, Laurent Roumieu has acquired several certifications including Emotional Intelligence and Leadership from HEC Montréal in April 2022, Bing from Microsoft in April 2014, DoubleClick Search Fundamentals Certification from DoubleClick in April 2014, AdWords Fundamentals, Display Advertising, and Google AdWords Certification from Google in May 2011, and Search Advertising from Google in May 2011. They also obtained a COSE certification from https://www.cose.ca/ in December 2022.

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