Robin Friend is a seasoned entrepreneur with extensive experience in founding and leading innovative marketing and technology companies. As Co-Founder and COO of Billy Grace since February 2021, Robin focuses on enhancing the effectiveness of paid advertising through AI and machine learning. Additionally, Robin co-founded CroudX, an international Shopify marketing agency, in April 2020, dedicated to transforming online businesses into recognized brands. Previously, Robin co-founded True Legends IT Professionals, which provided training for business-minded IT professionals, and held the position of co-founder and director at Moongro, a leading data-driven recruitment platform in the Netherlands. Robin also served as director at Business Talent Network prior to its integration into Moongro and held advisory roles. Robin's career began with a co-founding role at MySecondHome, Europe's top aggregator for holiday home listings. Robin holds a Master's degree in Communication Science and Marketing from the University of Amsterdam.
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