Shubha Gupta

Shubha Gupta is a Senior Data Engineer at Binance since July 2024, with prior experience in various engineering roles at KingMakers, Zand, Artefact, EXL, and Cognizant. At KingMakers, Shubha optimized data access for the growth team by integrating complex Google Analytics data into a data lake and achieved a 25% reduction in engineering costs by refining pipelines. In previous positions, Shubha developed over 500 ETL pipelines at Zand, designed data architecture at Artefact using Microsoft Azure, and contributed to fraud reporting automation at EXL. Shubha holds a Master of Science degree in Mathematics and Computing from the Indian Institute of Technology, Guwahati.