Demitria Rake

Demitria Rake is a skilled marketing professional with extensive experience in digital marketing and data analysis. Currently serving as a Marketing Data Analyst and previously a Senior Digital Marketing Specialist at Bio-Techne since August 2021, Demitria focuses on optimizing SEO and SEM tactics, providing strategic recommendations for digital marketing budgets, and presenting performance reports. Prior experience includes a Performance Analyst role at ZeroSum, where Demitria managed paid media campaigns and oversaw significant campaign budgets, and a Marketing Specialist role at Grand Rapids Metrology, where Demitria successfully implemented Google Analytics and improved conversion rates. Demitria holds a Bachelor's degree in Biomedical Science from Grand Valley State University, earned in 2017.