Ember Erickson

Co-Founder, Head of Revenue at Biproxi

Ember Erickson has extensive experience in marketing and strategy. Starting in 2020, they are the Co-Founder and Head of Revenue at Biproxi. Prior to this, they were the Director of Demand Generation at LumenAd from 2019 to 2020 and the Head of Marketing at Wisetail by Intertek from 2016 to 2019. In this role, they developed and implemented end-to-end B2B strategies for marketing and BD teams, owned the growth of Wisetail's strategic partnerships, and led the team through two acquisitions. From 2013 to 2016, they were the Interactive Project Manager and Digital Media Strategist at Flying Horse Communication. From 2012 to 2013, they were the Digital Marketing and Subscriber Acquisition at Digital Moxxy LLC, where they managed media purchasing and planning, viral growth, social media engagement, user engagement, paid channel management, optimizing open rates, CTR, end-to-end email template testing, advertisement and conversion trafficking, A/B and multivariate testing, managing mass email subscriberships, developing KPIs for engagement and subscriber lifecycle, and working closely with designers and developers to create branding and positioning, as well as conversion functionality.

Ember Erickson attended Montana State University-Bozeman from 2007 to 2012 and earned a Bachelor of Science (BS) in Business, Management & Marketing.

Links

Timeline

  • Co-Founder, Head of Revenue

    July, 2021 - present

  • Head of Marketing & Strategy

    July, 2020