Laurentiu Popa is a seasoned analytics professional with extensive experience in data management and insights across various sectors. Currently serving as Data Analytics Manager at Bitdefender since September 2019, Laurentiu leads a team of data analysts and scientists, providing mentorship and guidance while delivering data-driven insights to inform product and marketing strategies. Previously, Laurentiu held roles at Electronic Arts as a Senior Business Analyst, where data analysis influenced game development and marketing decisions, and at ING as a Campaign Manager, focusing on customer intelligence and marketing automation. Laurentiu's career also includes positions at IBM as an Analytics and Data Specialist and Ipsos Interactive Services as a Senior Data Analyst, showcasing a strong foundation in data analytics and campaign management. Laurentiu holds a Bachelor's degree in Cybernetics, Statistics, and Computer Science from Academia de Studii Economice din București.
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