Guillermo Scappini

Guillermo Scappini is a seasoned business professional serving as Group CEO of Desafío Empresarial and Broker/Owner of RE/MAX Progress. With extensive experience in marketing consulting through GS Consulting and as a Business Partner for Bitrix24 in Paraguay, Scappini specializes in integrated marketing communication and CRM implementation. As Principal CEO of Mercadeo Paraguay and a faculty member at EDAN, Scappini contributes to the education and development of marketing practices. Previous roles include training management at Hyundai Paraguay and coordinating the Marketing career at Universidad Autónoma de Asunción. Scappini holds several advanced degrees and certifications in business management and marketing.