JP Malherbe is the Chief Revenue Officer (CRO) at BizDev Labs and the creator of "Empathy Beats Selling," specializing in outbound strategies for high-growth startups. Previously, JP served as a Digital Accounts Executive at d6, exceeding sales targets and effectively managing accounts for a Fortune 500 company. At Placement Partner Recruitment Software, JP was instrumental in closing significant accounts and exceeded sales targets by 200% in their first full-time sales role. JP's educational background includes a degree from the University of the Free State, obtained between 2009 and 2013.
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