Blackberrys Menswear
Paritosh Bindra is an experienced e-commerce professional with a career spanning over two decades in various leadership roles. Currently serving as Vice President of E-commerce at Blackberrys Menswear since May 2022, Paritosh previously held positions such as Assistant Vice President and General Manager of E-commerce at Ferns N Petals Pvt. Ltd, where responsibilities included managing revenue strategies across diverse product categories. Prior experience encompasses roles as Business Head at SREI Sahaj eVillage Limited, Group Head at AskmeBazaar, VP of Product Sourcing & Merchandising at Seventymm, Business Head of E-commerce at Snapdeal, and responsibilities at HomeShop18, where product lifecycle management was a key focus. Early career experience includes managerial positions at Landmark Group, Vishal Retail Ltd, and as an entrepreneur at Apparel Highway. Paritosh holds a Master's in Fashion Technology from the National Institute of Fashion Technology and a PhD in Consumer Economics from The ICFAI University.
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Blackberrys Menswear
Our Story It has been 32 years since our humble beginnings in the bylanes of Chandni Chowk, New Delhi. Ever since, Blackberrys has grown by leaps and bounds to redefine occasion wear. From starting out as a garment manufacturer, the company has evolved from a wholesaler to a retailer, and it is today a leading fashion brand. Since the time of its inception, the brand has always served as a catalyst for success. Blackberrys exists in a man’s world to be his partner-in-success, as he sprints towards his ambitions with a burning desire to keep winning. The brand will do all it takes to enable this man to write his success story, while keeping him sharp and always in style. From trousers, suits, jackets and blazers for formal occasions to bringing in khakis, shirts, denims, t-shirts and inner wear, shoes and accessories, Blackberrys has turned out to be a one-stop shop for men’s growing fashion needs. Under the able leadership of Mohan Brothers, the team at Blackberrys has delivered the highest level of customer excellence. In the 25 years of its journey, the brand has won plethora of accolades and achieved milestones, showcasing that what we do, we do well.