Eric Raines

Eric Raines is a seasoned creative professional with extensive experience in marketing and design. Currently serving as the Creative Manager at Blackhawk Network since July 2021, Eric specializes in developing B2B and B2C campaigns, managing brand style guides, and transitioning production in-house. Prior to this role, Eric worked at Tonic3 as Media Design Lead, where responsibilities included leading the transition to an in-house design team and presenting to senior leadership. Eric's tenure at JCPenney spanned nearly a decade, culminating in a Senior Art Director position, directing a team in executing enterprise campaigns and collaborating with various stakeholders. Eric's foundational experience includes graphic design for the Dallas Stars and a solid educational background with degrees in Advanced Technology and Graphic Design.