Anna Groth is an experienced marketing professional with a strong background in both B2B and B2C marketing strategies across various industries. Notable positions include B2B Marketing Manager for Lunar, where Anna led go-to-market planning and execution for Nordic Business Banking and Payments products, and Nordic Marketing Manager at Nordnet Bank AB, responsible for new customer acquisition and growth strategy. Previous roles encompass diverse experiences such as Brand Management Consulting Intern at Lynxeye, Sales Associate positions at BESTSELLER and Sea Life AB, and Marketing & Brand Manager at Advisa AB, directing multichannel advertising campaigns. Anna completed a Bachelor's degree in Retail Management from the Stockholm School of Economics and has honed expertise in data-driven decision-making and cross-department collaboration throughout the career journey.
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