We craft extraordinary moments in sport, entertainment and lifestyle, delivering bespoke global access and curated events for our trusted private community.

Founded by three friends in 2017, we believe heavily in the tailored approach for each of our clients, allowing us to create high quality experiences and lasting relationships. Whatever our clients' passion, we make it happen. 

Through years of connecting with a variety of influential corporations, high-net-worth individuals and families, we have refined and developed our offering into four key service pillars:

- Ticketed Events -
Unparalleled access to world-class sports, cultural and music events, complete with premium hospitality experiences.

- Event Services -
From concept to execution, we bring your vision to life. We combine our own expertise with a network of in-the-know partners to create unique, engaging experiences.

- Partnerships - 
Empowering brands & elevating partnerships. We connect brands with key rights holders and guide you through the sports ecosystem to unlock strategic partnerships.

- Olympus - 
A community designed for influential voices. Our private membership is a gateway to a network of extraordinary individuals and forward-thinking corporations.

Blend Group

Nick Beardall

This department oversees strategic commercial initiatives and drives revenue growth within the organization.

Commercial Leadership

This department is responsible for establishing and managing corporate partnerships and membership programs.

Blend Group

Org chart

Teams

Commercial Leadership

Partnerships and Memberships

Offices