Adya Niraj

Adya Niraj is currently a Senior Category Manager at Blinkit, specializing in digital strategy and product growth. With a background that includes consulting at Kearney and experience in various legal roles, Adya has developed a strong foundation in market research, marketing strategy, and inventory management. Earlier, Adya worked as a model and was a finalist in Femina Miss India 2016, where they also earned the title of Kolkata Runner Up. Adya holds a B.A. LLB. in International Law Honours from the National University of Study and Research in Law and a PGP from the Indian Institute of Management Ahmedabad.