JL

Jon Lööf

Chairman of the Board

Jon Lööf is a results-driven executive with over 20 years of experience in the corporate sector, having held significant roles at leading companies such as Nike, Apple, Activision, and Casall. Currently, Jon is the Co-Founder and CEO of Oak Equipment, a startup offering premium crossfit equipment, as well as the Founder of Retailpodden, a podcast focused on retail challenges. Jon previously served as the CEO of Casall, where they achieved notable revenue and EBITDA growth, and has been actively involved in various board roles across different organizations, showcasing expertise in strategic management, brand building, and category development. Jon continues to influence the retail and consumer electronics sectors with a commitment to innovation and sustainability.

Location

Stockholm, Sweden

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