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Adam Hackett

Strategic Digital Experience Manager at Bloomreach

Adam Hackett's work experience begins in 2015 as a Junior Mobile CRM Executive at Samsung Electronics. In this role, they delivered brand and partner content on Samsung's mobile CRM application, utilizing market research to create direct mobile marketing communications.

In 2017, Adam worked as a Commercial Intern at Somo Ltd, where they collaborated with various management levels to identify new clients and business opportunities. Adam also worked with the Innovation team to showcase and sell the benefits of digital realities like Augmented and Virtual reality to clients.

Starting from 2018, Adam joined Airship, initially as a Campaign Manager for EMEA. Adam was responsible for delivering and executing Urban Airship's Campaign Services, managing strategic recommendations, and coordinating internal and external resources. Later, they became a Solutions Consultant, driving client success through the Airship Customer Engagement Platform. In 2020, they transitioned to the role of Strategic Consultant, delivering strategic consultancy and marketing execution projects.

In 2021, Adam moved to Bloomreach as a Digital Experience Manager (DXM), responsible for driving product value for merchandising teams across various brands. In 2022, they transitioned to the role of Senior Digital Experience Manager, EMEA, leading a team and focusing on delivering success plans and commerce optimization strategies.

Overall, Adam Hackett has gained comprehensive experience in digital marketing, customer engagement, and strategic consultancy across various roles and industries.

Adam Hackett completed their Bachelor's degree in International Politics from the University of Bath, from the years 2013 to 2017. Prior to that, they attended St George's College, Weybridge for their High School education, from 2006 to 2013. Additionally, Adam obtained several certifications including the Section4 Certified Innovation Strategist and Prof G Certified Brand Strategist, both from Section4, in July 2021 and February 2021 respectively. Adam also completed the Business Intelligence for Consultants certification from LinkedIn in May 2019.

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