Tom Ricards

Tom Ricards has a diverse work experience spanning multiple industries. Tom is currently employed as a Customer Success Partner Manager at Bloomreach since June 2022. Prior to this role, from April 2021 to June 2022, Tom worked as the Head of Channel and Partnerships at Fresh Relevance. At Fresh Relevance, they also served as an Account Director from November 2017 to April 2021, where they worked directly with clients in the ecommerce and travel industry, ensuring success in content personalization programs.

Before their time at Fresh Relevance, Tom worked at Pure360 from February 2017 to November 2017 as a Senior Account Manager, where they grew their customer portfolio and delivered talks at external events. Prior to this role, they held various positions at Pure360, starting from August 2013 as an Account Manager and getting subsequently promoted three times.

In 2013, Tom worked at spokenfor as a Sales Representative, where they initially handled inbound sales and retention for prestigious clients and then moved on to outbound sales. Tom also worked with new clients during their time there.

Tom also has experience as the Owner of Lemur Promotions from October 2011 to August 2013, where they managed the operations of their own business. Tom worked as a Production Coordinator, Rep, Runner, and Box Office staff at Melting Vinyl from May 2011 to December 2012, handling all aspects of organizing and running live music events. Tom also had a production internship at Melting Vinyl from January 2011 to May 2011.

Prior to their roles in the marketing and events industry, Tom worked as a Marketing Administrative Assistant at CVSA in 2010, where they conducted market research and performed general clerical duties. Tom also had roles at Direct Life and Pension Services Ltd as an Insurance Underwriter from March 2009 to October 2009, and as an Office Assistant and Post Room Staff from March 2008 to March 2009.

Overall, Tom Ricards has a strong background in customer success management, account management, sales, and event coordination.

Tom Ricards has a diverse educational background. In 1999, they completed their A Levels in English Language, Politics, and Ancient History at St Philip Howard High School and Sixth Form, where they studied until 2007. Following their time at school, Tom pursued a Professional Diploma in Live Sound and Tour Production at Brighton Institute of Modern Music from 2010 to 2012.

In 2020, Tom enrolled in the Institute of Data & Marketing (IDM) and completed a course called IDM/DMA, which focused on Conversion Rate Optimisation. Tom further augmented their skill set in 2021 by becoming a Mental Health First Aider through MHFA.

Tom's education journey continued in 2021 as they undertook a Management Development Programme at Emphasis HR, which they completed in 2022. To enhance their knowledge and expertise, they obtained additional certifications in the field of engagement analytics and foundations courses through Bloomreach in July and August 2022, respectively.