Bob Proctor

Principal at Blu Ventures

Bob is a co-founder of Blu Venture Investors, the CEO, board member, and an investor of Link Labs, Inc., and a board member and first investor of Reify Health Inc. Prior, he served as global head of Marketing reporting to the chairman and CEO of the Corporate Executive Board. He has over 10 years of experience as a senior executive in public companies, including line, staff, and IPO leadership positions. He has led teams that won corporate-wide awards for Best Business Breakthrough, Managerial Excellence, and Spirit of Generosity. He also served as associate principal at McKinsey & Company, Inc where he blended his academic background in physics with corporate consulting. He holds a Ph.D. in applied physics from Cornell University.

As an investor in early-stage companies, Bob looks for startups with a critical mass of world class talent. In his experience, he believes that, more often than not, the original product and vision of a company does not work, but that a world class team can pivot to a successful product and business model.

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