We believe there’s no force more powerful than people taking collective action on the things they care about. When an organization wants to mobilize people around a common purpose, they come to us. 

We don’t pretend to have all the answers, but we know where to find them: in people. We listen, learn, and uncover new insights that often surprise us and our clients — and move us toward better results. 

Blue State got its start on the campaign trail, pioneering the use of digital to open up the democratic process. Our new approach caught on, and we set out to do more good: raising millions more for nonprofits, shaping legislation and public opinion, and connecting consumers with brands. While our approach is continually evolving, our ethos has never changed:

Make good trouble.
When the status quo stands in the way of progress, we challenge it.

Be curious.
We ask the tough questions and let the data lead to answers.

Put people first.
We let the user drive the program, not the other way around.

Drive real change.
We obsess over outcomes and actions.

If you need it, build it.
We make stuff that empowers people to act on the things they care about.

Walk the walk.
Progress starts with us: our diversity, inclusion, and commitment to values over profits.

Charity

Non Profit

Social Impact

Blue State

Blue State's headquarters in Brooklyn, NY, United States

This department focuses on developing and executing innovative strategies to enhance creative initiatives and overall brand messaging.

Creative Strategy

The Leadership Team at Blue State is responsible for setting the strategic direction of the company and ensuring alignment with its mission to mobilize collective action. This team fosters a culture of curiosity and empowerment, driving innovative solutions that prioritize client needs and outcomes. By leveraging their diverse expertise in technology, analytics, fundraising, and strategic communications, they navigate challenges and lead initiatives that strengthen Blue State’s impact in advancing social causes and driving meaningful change.

Leadership Team

The Strategy and Analysis Team at Blue State focuses on harnessing data-driven insights to craft effective mobilization strategies for clients. By integrating advanced analytics and marketing technology, the team informs and optimizes campaigns that resonate with diverse audiences. Committed to driving real change, they prioritize user-centered approaches and continually challenge the status quo to ensure that collective action and meaningful outcomes remain at the forefront of their work.

Strategy and Analysis Team

The Media and Communications Team at Blue State develops and executes strategic communication initiatives that amplify client messages and mobilize communities. By leveraging media insights and digital platforms, the team crafts compelling content and campaigns that drive engagement and influence public opinion. Their focus is on building narratives that resonate with diverse audiences, ultimately empowering individuals to take collective action on the issues they care about.

Media and Communications Team

The Finance and Accounting Team at Blue State is responsible for managing the organization's financial health and ensuring transparency in financial operations. They handle budgeting, forecasting, and financial reporting while also overseeing accounts payable and reconciliation processes. By providing strategic financial insights and maintaining fiscal accountability, the team supports the company's mission to empower collective action and drive meaningful change.

Finance and Accounting Team

The Creative and Design Team at Blue State is dedicated to crafting compelling visual narratives and user experiences that inspire collective action. By leveraging insights from users and blending innovative design with strategic thinking, the team develops impactful campaigns and digital solutions that empower clients and their audiences. Their work not only enhances engagement but also drives meaningful results, aligning with Blue State's commitment to making a positive difference in society.

Creative and Design Team

This department focuses on high-level strategic decision-making and oversight across the organization.

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Other teams

Leadership Team

Strategy and Analysis Team

Media and Communications Team

Finance and Accounting Team

Creative and Design Team

Executive Leadership