BLUEOCO
Monica Lee is currently the Director of Product Development and eCommerce at geckobrands, a lifestyle and performance brand specializing in waterproof products for outdoor activities. She also holds a similar position at BLUEOCO, the parent company of 11 brands focusing on introducing new and innovative products. Previously, she worked at Live Nation Entertainment as a VIP Coordinator and Guest Services, and at Copeland Entertainment as an Assistant Artist Manager. Monica's experience also includes being an Assistant Manager at BIGGBY COFFEE and an Events Planning Assistant/Intern at The Deltaplex. She holds a Bachelor's Degree in Music Industry Management from Ferris State University.
BLUEOCO
BLUEOCO is focused on developing products that are differentiated, design and performance driven. We will be introduce brands as well as developing private label products for our retail and vendor partners. We can provide a total solution in product and brand development, design, marketing, sourcing, and retail execution. Our model is different, efficient and cost effective development. We provide a sourcing and supply chain model that enables us to deliver higher quality at competitive cost. We utilize a strategy filter, analytics and category review process to position the products we develop under our brands as well as programs developed for specific retailers or vendors. Our goal is to reconstruct market boundaries and focus on the big picture first, and then provide excellence in execution of the details. We have an internal design team that can develop product, packaging, instore visual based on retailer or vendor requirements.