Casey Akerblom currently serves as the VP of Growth Marketing at Bluevine since May 2024. Prior to this role, Casey was the VP and Head of Marketing at Vroom, overseeing a comprehensive marketing team focused on Brand Strategy, Lifecycle, Social, Brand Media, Performance Marketing, PR/Communications, Affiliate/Partner, and Marketing Analytics. Previous experience includes a tenure at Zillow, where Casey held several positions, culminating as the Director, Head of Paid Marketing, leading a team of 30+ experts across multiple paid channels and driving strategic budget planning and media responsibility initiatives. Earlier roles include consulting for SoloPro and working at Hall Capital Partners LLC as a Research Analyst. Casey holds an MBA in Marketing Strategy, Entrepreneurship & Innovation from Duke University and a BS in Finance, Management & Leadership from Boston College.
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