Joseph Bazbaz

Joseph Bazbaz is a seasoned professional with extensive experience in sales effectiveness, change management, and sales enablement. As the Director of Sales Effectiveness at BlueYonder since December 2024, Joseph leverages a strong foundation established through the founding of The Bazbaz Blueprint For Winning@Work in January 2013, which focuses on transforming sales reps into high performers and optimizing behaviors for sustainable success. Additionally, Joseph has contributed as a founding member of the Sales Enablement Society since June 2017, aimed at standardizing and optimizing sales enablement practices. Previous roles include Sales Enablement Lead at Anaplan and Lift Relations, Senior Sales Enablement Architect at Elastic, and Sales Enablement Manager at American First Finance, where notable training programs were developed and delivered. Joseph also served as an instructor at Collin County Community College, teaching conflict resolution, and worked as a contract consultant at Rackspace to enhance sales training programs. Joseph earned a BS in Communication from the University of North Texas.