Jin (Helen) Zhao is an accomplished marketing professional with extensive experience in leading marketing teams across prominent companies. Currently serving as the Marketing Head at Blum Group since March 2019, Jin oversees a team of over 15 employees in product marketing, intelligence, marcom, and e-commerce, reporting directly to the China GM. Prior to this role, Jin held the position of Head of Marketing for Great China at Emerson Commercial & Residential Solutions from May 2012 to February 2019, where Jin led similar marketing initiatives. Additionally, Jin has a background as a Product Manager at GE能源集团, where responsibilities included driving sales in the electrical segment, as well as significant experience in product management and marketing during a commercial leadership program at GE. Jin holds a Master of Engineering in Automation from The Chinese University of Hong Kong and a Bachelor of Engineering in Electrical Engineering from Harbin Institute of Technology.
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