John Loeffler is an experienced music industry executive currently serving as EVP of Artist Relations and New Business at BMG - The New Music Company since January 2019, where representation includes iconic Rock artists such as Roger Waters and Journey, as well as involvement in developing joint ventures with media companies. Previously, Loeffler held the role of EVP-Head of New York Repertoire and Marketing, successfully launching the BMG New York label and signing prominent artists like Akon and Rufus Wainwright. As President of Rave Music since 1985 and Founder/Executive Director of FieldHouse Music from June 2011 to February 2022, Loeffler focused on music production and discovering new talent through media licensing. Loeffler began a career in music as a music director at GREY ADVERTISING LIMITED from 1979 to 2000. Educated at Williams College, Loeffler holds a Bachelor of Arts degree in Political Science, with minors in Social Psychology and Studio Art.
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