Beatriz Fernandes

Beatriz Fernandes is an Advisory Senior Consultant at JAKALA Iberia, with a diverse background in marketing management and extensive experience in brand strategy. They previously served as a Trade Marketing Executive at Philip Morris International and have held various roles in digital and account management, including positions at Wunderman Thompson and COMON. Beatriz holds a Bachelor of Science in Marketing Management from ISCTE - Instituto Universitário de Lisboa and a Master of Science in Management with a specialization in Strategic Marketing from Católica Lisbon School of Business and Economics. Additionally, Beatriz participated in exchange and summer programs focused on business administration and marketing at institutions such as Universidade de Macau and Česká zemědělská univerzita v Praze.