Eva Pot is an experienced marketing professional currently serving as Teamlead Onsite Customer Relevance a.i. and Senior Marketing Intelligence Analyst at bol since July 2019. Pot possesses certifications as a Pega Decisioning Consultant and Pega Data Scientist, with a strong focus on marketing data analysis, including the setup of automated email campaigns and the implementation of marketing messages using Pega. Prior to this, Pot held positions at DELTA Energie, where data analysis and customer segmentation were key responsibilities, and at HZ University of Applied Sciences, serving as a thesis coach. Additional roles in tutoring and an internship in e-commerce further complement a solid educational background, including a Master of Science from KU Leuven and various specialized courses in data analysis and marketing intelligence.
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