Leonie Verwer

Leonie Verwer is an accomplished professional with extensive experience in sales and business management. Currently serving as Sales Manager Retail Media FMCG at bol since September 2019, Leonie has previously held roles including Manager Customer Journey FMCG and Manager Merchandise Baby & Fashion at the same company. Prior to bol, Leonie was the Head of Partnerships & New Business for HelloFresh in the Benelux region from June 2017 to August 2019, where responsibilities included leading performance-driven partnership programs and overseeing the implementation of retail propositions in major supermarkets. Leonie's career began with roles at ABN AMRO Bank N.V. as Brand Activation Manager and through a Management Traineeship, as well as consulting roles at YER and internships at Boer & Croon Young Executive Management and KNVB. Leonie holds a Bachelor’s degree in Business Administration and a Master’s degree in Organizational and Management Control from the University of Groningen.