Saskia Bos is an accomplished Performance Marketing Manager at bol.com since October 2019, specializing in diversifying marketing channels and enhancing ROI through a data-driven approach. Prior experience includes roles as Senior Online Marketeer at Nederlandse Loterij, where Saskia focused on customer acquisition and revenue growth through digital strategies, and Manager Online Performance Marketing at Media Markt, leading the establishment of a new performance team. Previous positions also feature Online Marketeer at Pluto Sport Europe B.V. and Online Marketing Coordinator at Crocs Europe B.V., where Saskia developed Europe-wide marketing plans. Early career experience includes event coordination at ANWB and administrative roles at Armada BV. Saskia holds a Bachelor’s degree in International Communication from Inholland University of Applied Sciences.
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