Daria Kravchenko

Daria Kravchenko is a seasoned marketing professional with extensive experience in lifecycle marketing and digital strategy. Currently serving as a Senior Lifecycle Marketing Specialist at Bolt since August 2022, Daria collaborates with Product and Engineering teams to enhance customer acquisition and engagement through automated marketing messages. Prior to this, Daria worked as a Marketing Automation Manager at PwC UK, where responsibilities included developing marketing solutions, managing Salesforce Marketing Cloud implementations, and providing digital skills training. Daria also held the position of Group Digital Marketing Manager at Hays, leading the global rollout of marketing automation tools and winning the 'Hays Marketing Excellence Award.' Earlier roles include CRM Marketing Executive at Kaplan International English and Online Journalist & Editor at Tativk Online Magazine. Daria holds a Bachelor of Science degree from City St George’s, University of London in Psychology, alongside a Bachelor’s degree in Journalism from Tallinn University.