Darya Yuva

Darya Yuva is an experienced professional in pricing and incentives, currently serving as the Head of Pricing & Incentives at Bolt since May 2023, where responsibilities include global strategy and execution for growth levers in Micromobility, Bolt Drive, and Bolt Business. Previously, Darya held roles such as Senior Product Manager and Head of Marketplace Efficiency at Urent, leading analytics and efficiency strategies and developing algorithms for demand prediction and surge pricing across multiple cities. As Head of Product at Joom, Darya spearheaded new product development and launched a Cross-Border Logistics Solution for e-commerce in several international markets. Additional experience includes a tenure at Yandex.Taxi as Senior Strategy and Operations Manager, managing international business development and P&L responsibilities. Darya has a robust academic background in economics and management from Novosibirsk State University, currently pursuing a PhD in Economics.