From early on the candy became very popular, and children wanted to visit the factory in Holme Olstrup (a small Danish town in the countryside) to see how the cheeky and delicious pieces of candy were made. However, the production of the candy had to fulfil some very strict regulations concerning hygiene, so the factory couldn´t continue to offer visiting tours. As a result, Michael Spangsberg came up with yet another good idea - to open a small BonBon-land.
In 1992, the theme park opened with a mini candy factory, a cinema, a shop and four small boats, shaped like a duck in a small pond. The park was an immediate success with children and over the years many rides and attractions have been added making Bonbon-Land one of Denmark´s most popular children´s parks (in 2008 it was the eight most popular tourist attraction in Denmark).In 2007, the Spanish-based entertainment company Parques Reunidos purchased the park. In total, Parques Reunidos owns 67 theme parks around the world.
From the beginning BonBon-Land has focused on experiences that the whole family could enjoy. Today, Bonbon-land has over 60 different attractions and numerous activities on offer. Among the most popular rides in the park are the 4 roller coasters and the 2 water rides. There are also a number of playgrounds and a pirate track that visitors can try out.
Up until 1998, BonBon-Land had expanded its park to cover an area of 85.000 m² (21 acres). When the Beaver-Rafting course was finished in 1998, it was suddenly more than 110.000 m² (27 acres). Then in 2003, in connection with the opening of ’Vildsvinet’, the park expanded yet again to cover roughly 130.000 m² (32 acres), which is now its current size.[3] The most expensive amusements are the rafting course with a price of 32 million DKK, 'Vildsvinet' from 2003, with an estimated price of 25 million DKK as well as 'Hankatten' that had a price of 20 million DKK. New amusements in 2010 are 'Svend Svingarm' and a brand new 4D cinema.

BonBon-Land A/S

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BonBon-Land A/S

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