Brett Meldrum is a Group Brand Director specializing in driving behavior change through social science and advertising creativity. Currently serving as an adjunct professor at Brigham Young University, Brett shares real-world experiences with students in the advertising strategy track. With a rich background that includes founding a publishing company and leading campaigns for notable clients like Avocados From Mexico during Super Bowl 50, Brett has effectively used digital marketing and social content to create impactful campaigns across various industries. Highlighting a commitment to cause-based marketing, Brett has worked with organizations such as The Church of Jesus Christ of Latter-day Saints and WaterAid, aiming to inspire positive change through bold ideas and innovative strategies.