Lance McDowell

Lance McDowell is an experienced digital marketing professional currently serving as the Digital Marketing Manager at Boncom since August 2017, where responsibilities include web content strategy, landing page optimization, and oversight of the web publishing team. Prior roles include Senior Digital Producer and Digital Producer for The Church of Jesus Christ of Latter-day Saints, focusing on website structure and content optimization. At GumCo, Lance contributed to the successful "Stop the Opidemic" campaign as a Junior Account Manager, generating significant engagement. Additional experience includes roles at Leap Innovations, Inc. and BYU AdLab, enhancing skills in marketing management, social media strategy, and account planning. Education includes a B.A. in Communications with a focus on Advertising from Brigham Young University.