Sameer Kothari is an experienced digital marketing professional currently serving as the Lead for Digital Marketing & Customer Lifecycle Management at BookMyShow since March 2021, overseeing marketing efforts for movie ticketing, streaming, and various entertainment events. Prior to this role, Sameer was the Lead for Digital Marketing at Kalpataru Limited, where responsibilities included managing digital marketing for over 25 luxury projects and strategizing media planning and execution. Experience at Star India Pvt Ltd included planning digital media promotions and optimizing marketing strategies for various shows and events. Additional past roles include Media Planner at Percept Media and Business Development Executive at Novex Communications. Sameer holds a PGDBM in Marketing from Rizvi Management Institute and a B.E. in Electronics from Datta Meghe College of Engineering.