Daniela B.

Daniela B. serves as the Retail Marketing Manager at Bosch Power Tools, with a career spanning over a decade at the company. Since April 2014, Daniela has excelled in various roles, including Business Manager for Measuring Tools and Regional Brand Manager for DIY Power Tools in Iberia. Responsibilities encompass developing e-commerce strategies, managing pricing for Europe and Asia, overseeing marketing budgets, and coordinating volume planning and demand forecasting. Daniela's educational background includes a Master of Arts in International Business & Intercultural Management from Hochschule Heilbronn and a Bachelor of Business Administration from Pontifícia Universidade Católica de Campinas.