Benjamin Plesch is a Senior Consultant for Pricing, Marketing, Sales, and GenAI at Bosch Management Consulting. Previously, they held various roles at Bosch Power Tools, including Global Process Owner for Pricing and Group Leader of Spare Part Product Management, where they managed pricing strategies and led cross-business unit projects. Benjamin also served as a tutor for marketing courses at Eberhard-Karls-Universität Tübingen and Universität Leipzig, and gained international experience through internships at Daimler AG and Horváth & Partners Management Consultants. They completed executive education programs at both the University of Oxford and MIT, and obtained a Master's degree in Business Administration from Universität Leipzig.
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