Huggo Novaes is a Sales Executive with 18 years of experience in the automotive industry, currently serving as the Sales Director for the Directed Tiers Sales Organization at Bosch. With a strong foundation in Sales Controlling and technical sales, Huggo has developed a unique ability to connect strategy, data, and customer relationships. Throughout their career, Huggo has tracked commercial results, led multicultural teams, and implemented effective sales strategies to drive sustainable growth. Recognized for strong negotiation skills and strategic thinking, Huggo is passionate about leadership and building high-performing teams while focusing on strengthening partnerships with global Tier suppliers.
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