Jerome Auroux is a Regional Marketing Director with over 18 years of experience in the automotive aftermarket, having held key roles at major manufacturers such as Honeywell and Robert Bosch. Their expertise spans product marketing, trade marketing strategy, and team management, overseeing multicultural teams across multiple regions including Europe and the Middle East & Africa. Jerome's educational background includes a Master's degree in Marketing and Finance from ISEG. Currently, they lead marketing initiatives and strategies while focusing on digital transformation, customer loyalty programs, and local talent development.
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