Samson Ajayi, PhD, is a strategic management expert with over 17 years of executive leadership experience, recently serving as Country Business Director at Robert Bosch Africa. Holding a PhD in Management with a focus on marketing from ISCTE Business School, Samson's research delves into innovation-led strategies and digital transformation. They have published in prominent journals and are recognized as a thought leader at the intersection of strategy, technology, and market innovation. Additionally, Samson is passionate about translating complex research into actionable strategies and contributes to academia as an adjunct lecturer and speaker.
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