Cat Carson

Shopper Marketing Manager, Truly

Cat Carson is an experienced marketing professional currently serving as the Shopper Marketing Manager for Truly at The Boston Beer Company since February 2020, where responsibilities include developing total brand marketing strategies focused on long-term growth. Prior to this role, Cat worked as the Regional Marketing Manager - Atlantic, supporting various beverage brands through marketing partnerships and experiential campaigns. Previous positions include Manager of Branded Content at Billboard, where Cat developed creative partnerships across multiple media outlets, and a Supervisor of Content & Brand Partnerships at Carat, executing media partnerships for Microsoft's Global Media team. Cat's earlier roles involved communications planning at Spark Foundry and digital experience at Samsung, along with an internship at Vevo focusing on strategic partnerships. Cat holds a Bachelor of Science degree in Marketing and Spanish Language from Wagner College.

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